Mon, 20 March 2017
The customer acquisition system is the most critical component of any business. Using Facebook advertising, you can create a system that will be predictable and scalable. In this episode, Mical Johnson, a Navy and nearly two decade digital marketing veteran shares best practices to maximize the return on your Facebook advertising investment. Whether your marketing objective is increased website traffic, more leads or higher conversion, you can begin applying his practical tips to improve the effectiveness of your online marketing campaigns.
SCORE is proud to partner with Sarasota County Libraries and Historical Resources and the speaker to offer this program.
Mon, 6 March 2017
Target marketing allows you to focus your marketing dollars and brand message to increase your ROI and track your results in real time. In this episode, Raul Vielma, Channel Manager for Propel Marketing and a digital marketing expert shares multiple ways to target your customer and potential customers online. Begin applying these practical tips on mobile responsiveness, search engine marketing and optimization, social media and display advertising immediately to grow your business .
SCORE is proud to partner with Sarasota County Libraries and Historical Resources to offer this program.