Learn from successful entrepreneurs, CEOs, executives and business leaders as they share their experiences, insight and tips. Topics include marketing, management, mentoring, money and many others. Improve your business by listening to this business series from SCORE, with Dennis Zink as your host.

Employees of different generations tend to have different motivations and expectations.  Tricia McLaurin of Paychex talks with Dennis Zink to reveal these differences and explain how to work with employees of five different generations.

Direct download: Episode_22_-_Generational_Characteristics.mp3
Category:general -- posted at: 9:25am EDT

Dennis Zink and Fred Dunayer welcome back Scott Gonnello, a search engine optimization (SEO) expert.  They discuss the use of Google Analytics and Webmaster Tools to identify opportunities to drive customers to your website and keep them there!

Direct download: 21_-_Analyzing_Website_Performance.mp3
Category:general -- posted at: 6:01pm EDT

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