Learn from successful entrepreneurs, CEOs, executives and business leaders as they share their experiences, insight and tips. Topics include marketing, management, mentoring, money and many others. Improve your business by listening to this business series from SCORE, with Business Alchemist Dennis Zink as your host.

Matching your communication style to that of your customer will profoundly affect your ability to close sales.  Dennis Zink and Fred Dunayer chat with Mike Lewis, author of The Sales Bridge and a SCORE mentor, to understand the various personality types and communication styles that can improve your ability to sell your products and services.

Direct download: Episode_35_-_The_Sales_Bridge.mp3
Category:general -- posted at: 7:45pm EDT

Rapid and reliable access to documents can have a profound impact on the productivity of your business.  Steve Feldstein, Director of Marketing – SMB Laser & Scanner Products for Brother, Inc., Dennis Zink and Fred Dunayer discuss the basics of selecting and using document management systems.

Direct download: Episode_34_-_Document_Management.mp3
Category:general -- posted at: 5:11pm EDT

Selecting the best form of organization for your company can make a significant difference in your taxes and potential liabilities.  Join Dennis Zink and Fred Dunayer in a discussion with Nellie Akalp of CorpNet.com, to review the different organizational structures that can optimize your corporate environment.  

Nellie writes for Entrepreneur, Forbes, Mashable and others sharing her insight on a monthly basis. She has been named as a Top Small Business Influencer by Small Business Trends the last three years and CorpNet.com was recognized on the Inc. 5000 list in 2015 as one of the fastest growing privately-held companies in America.

Direct download: Episode_33_-_Business_Incorporation_101.mp3
Category:general -- posted at: 10:41am EDT

Setting prices for your products or services can be challenging for entrepreneurs.  Dennis Zink and Fred Dunayer chat with Jack Grise and Mike Lewis, both SCORE certified mentors, regarding various strategies and things to consider when setting prices. 

Direct download: Episode_32_-_Pricing_for_Profit.mp3
Category:general -- posted at: 10:02am EDT

Keeping your employees healthy and happy is just good business!  Dennis Zink leads a discussion with Bob Merberg, a progressive and highly recognized wellness expert with Paychex, Inc., that identifies the best cost-effective policies and practices to have a healthy, motivated workforce.

Direct download: Episode_31_-_Employee_Wellness.mp3
Category:general -- posted at: 12:23pm EDT

A financially secure retirement is the goal of small business owners and their employees.  T. J. Houppert, a retirement planning expert with Paychex, discusses with Dennis Zink how small business owners can build a successful retirement plan both for themselves and for their employees.

Direct download: Episode_30_-_Retirement_Planning_for_Small_Business.mp3
Category:general -- posted at: 9:14am EDT

Acquiring the right technology for your office allows you to accomplish more tasks with less effort.  Dennis Zink, Fred Dunayer and Tom Monczka from Brother International Corp. discuss the computers, software, printers and other devices that will make your office efficient and productive.

 

Direct download: Episode_29_-_Office_Equipment.mp3
Category:general -- posted at: 11:46am EDT

Running your business from your home has major advantages and some disadvantages.  Listen as Janet Shellenberger, a SCORE mentor and home-based business person, discusses with Dennis Zink and Fred Dunayer the details of how to start and manage your home-based business.

Direct download: Episode_28_-_The_Home-Based_Business.mp3
Category:general -- posted at: 9:19am EDT

Starting a non-profit organization can do good things both for the community and the entrepreneur.  Dennis Zink interviews SCORE mentor and non-profit expert Jack Dunigan on the details of starting and maintaining a non-profit organization.

Direct download: Episode_27_-_Non-profits.mp3
Category:general -- posted at: 12:00pm EDT

Tax planning needs to start at the very beginning of the startup process and continue though the life cycle of the business.  Dennis Zink and Bert Seither, VP at 1800Accountant, discuss the decisions that need to be made in order to have a tax strategy that keeps your tax bill low - and legal!

Direct download: Episode_26_-_Tax_Strategies_for_Small_Business_Owners.mp3
Category:general -- posted at: 10:29am EDT