Learn from successful entrepreneurs, CEOs, executives and business leaders as they share their experiences, insight and tips. Topics include marketing, management, mentoring, money and many others. Improve your business by listening to this business series from SCORE, with Dennis Zink as your host.

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Syndication

Starting a non-profit organization can do good things both for the community and the entrepreneur.  Dennis Zink interviews SCORE mentor and non-profit expert Jack Dunigan on the details of starting and maintaining a non-profit organization.

Direct download: Episode_27_-_Non-profits.mp3
Category:general -- posted at: 12:00pm EDT

Tax planning needs to start at the very beginning of the startup process and continue though the life cycle of the business.  Dennis Zink and Bert Seither, VP at 1800Accountant, discuss the decisions that need to be made in order to have a tax strategy that keeps your tax bill low - and legal!

Direct download: Episode_26_-_Tax_Strategies_for_Small_Business_Owners.mp3
Category:general -- posted at: 10:29am EDT

Giving speeches and presentations in person or on video can be intimidating. Presentations Coach Bob Turel explains to Dennis Zink and Fred Dunayer how to be an effective and engaging speaker.  He goes on to explain how these same techniques can help in all sorts of group discussion situations.

Direct download: Episode_25_-_Effective_Presentations.mp3
Category:general -- posted at: 9:49am EDT

A safe workplace is not only best for workers but also affects the bottom line.  Laurel Ferguson of Paychex, Inc. visits with Dennis Zink to discuss safety issues, OSHA compliance and the costs of safety - and the costs of being unsafe!

Direct download: Episode_24_-_OSHA_and_Workplace_Safety.mp3
Category:general -- posted at: 4:45pm EDT

Keeping your employees engaged is a key to business success.  Linda Lucarelli, a senior HR Consultant with Paychex, Inc., and host Dennis Zink discuss ways to engage employees and avoid the high cost of turnover.

Direct download: Episode_23_-_Employee_Engagement_and_Turnover.mp3
Category:general -- posted at: 10:09pm EDT

Employees of different generations tend to have different motivations and expectations.  Tricia McLaurin of Paychex talks with Dennis Zink to reveal these differences and explain how to work with employees of five different generations.

Direct download: Episode_22_-_Generational_Characteristics.mp3
Category:general -- posted at: 9:25am EDT

Dennis Zink and Fred Dunayer welcome back Scott Gonnello, a search engine optimization (SEO) expert.  They discuss the use of Google Analytics and Webmaster Tools to identify opportunities to drive customers to your website and keep them there!

Direct download: 21_-_Analyzing_Website_Performance.mp3
Category:general -- posted at: 6:01pm EDT

Placement on the first page of search engine results is like having prime real estate and a huge sign!  In a discussion with Dennis Zink, Scott Gonnello, author of Common SEO Mistakes: Basic Edition, relates basic and advanced SEO concepts and talks about some of the most common mistakes businesses make when creating websites.

Direct download: 20_-_Search_Engine_Optimization_SEO.mp3
Category:general -- posted at: 7:58pm EDT

A Business Plan is the roadmap to having a successful business.  Dennis Zink interviews Dennis Hernreich and Bob Theis, SCORE mentors, who discuss how and why both new and existing businesses should develop these plans.

Direct download: Episode_19_-_Business_Plans.mp3
Category:general -- posted at: 1:20pm EDT

Selling is both an art and a skill.  Dennis Zink interviews John Bonar, who's shares his more than 30 years of sales experience.  Learn both the fundamentals of sales as well as John's proven tips for establishing excellent customer relationships.

Direct download: Episode_18_-_Sales.mp3
Category:general -- posted at: 10:54am EDT